Property Lisbon – Content Marketing

Blogger Outreach and Content Creation


New Users Increase


Sessions increase


Page Views increase


Search Marketing Brief

Property Lisbon are real estate specialists in Portugal with an emphasis on investment. When they came to us, the client sought to improve their trust flow in search engines, as well as their overall SEO performance.

Industry -
Real Estate

Location -
Greater London

Services Delivered -
Content Marketing | PPC | SEO

Platform -


Our PPC and SEO Approach

Between April and December 2020, the client invested in outreach and content services with us. We took a collaborative approach, creating important keyword pillar pages to improve their rankings whilst working with the client’s own team to develop supporting blogs. Alongside this, we created a high-quality outreach campaign to improve trust flow and backlinks, as well as a brand new website in 2022.

We have continued to work on their outreach campaign in recent months, created a brand new strategy following an in-depth analytical review of their site and its competitors using our Forensic Keyword Analysis and Search Space Analysis tools to identify precise requirements for:

Targeting their leading keywords using our keyword blueprint for success which identifies 21 Critical Success Factors for each position in the Google top 10 for each target keyword
Creating a new site map for the direction of their business and the SEO requirements
Content plan and strategy
Defining the needs of, and developing, their new website


PPC and SEO Results

Our cohesive approach to improve Property Lisbon’s SEO through their new site design, content creation and a bespoke blogger outreach campaign has boosted their main pages to the top 5 ranking positions. With a cohesive approach that takes into account their technical SEO, content and on-site user experience, we have achieved a significant improvement to Property Lisbon’s SERPs performance and site traffic.


Sessions increase


Page views increase


New users increase

Let’s Get Started!

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The proof is in the pudding

Our Work

From dentists to door suppliers, vets to visual content agencies, and educators to e-commerce, at Maratopia we’ve already helped brands big and small meet their business goals.

Check out the case studies below to see how we’ve built websites, optimised content, and managed SEO strategies for a wide range of industry innovators and historic institutions. Like what you see? Get in touch with us today to find out how we can help you.

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