SEO Agency in London

Taking the guesswork out of SEO

Maratopia are Google Partners

Looking for London SEO services

That can boost your Google rankings above and beyond?

Whether you’re looking to reach out to local customers, or expand your enterprise to a regional, national or global level, we’ve got what it takes to create an SEO campaign that will launch your business to new heights.

You need an agency that cares about your business goals and has the know-how to help you master the net – and good news, you’re in the right place.

At Maratopia, we have the expertise, experience and inspiration to get you where you need to be.

Find out how to beat your competitors

Pro SEO tips to boost your website and beat rivals in the search rankings

Advice on the keywords and content that your customers want and competitors aren't providing

A simple step-by-step plan to transform your website into an engine that generates profits

Your SEO Services

Whether you’re looking to reach out to local customers, or expand your enterprise to a regional, national or global level, we’ve got what it takes to create an SEO campaign that will launch your business to new heights.

You need an agency that cares about your business goals and has the know-how to help you master the net – and good news, you’re in the right place.

At Maratopia, we have the expertise, experience and inspiration to get you where you need to be.

Data Analysis and Reporting

We use sophisticated analytical tools to track your site’s SEO progress every step of the way and report back to you in plain English, so you know where your site is up to. From the early stages of our relationship with you, we’ll establish clear goals with estimated timelines, so you can track our progress transparently.

Audience Profiling

Understanding your target audience is an important part of building an SEO campaign, and at Maratopia, we want to know what makes your customers tick, from their buying habits and purchasing demands to how long they spend online, and where they go in the digital realm. Using this information, we can personalize your content to place your site at their fingertips, from their first display of interest in your product to the moment they make that all-important first purchase with you! As well as targeting your site at new customers, we add a personal touch to all our SEO techniques to build lasting relationships with your existing customer base.

Technical SEO

Technical SEO audits may sound very, well… technical. But they’re an essential part of SEO success that examines every aspect of your website to find out what’s working and what needs improvement, weeding out any flaws that could be negatively affecting your search engine performance. Our technical SEO team are highly experienced in local, national, and international SEO have the know-how to optimize every inch of your site. 

Google Algorithm Experts

If you’re not an SEO expert or web wizard, you might not be aware that Google regularly introduces updates to its ranking algorithms. They don’t do it just to move the goalposts and keep you on your toes – it’s an important process that filters out low-quality search results that waste users’ time. However, if you’re not aware of these changes and don’t keep your SEO up to date, they can wreak havoc on your site’s traffic without you even knowing. That’s why our experts make it their job to keep up to date with the latest updates and keep you informed, so that your SEO campaign doesn’t miss a beat.

SEO Content & Copywriting

Content is essential to your site, and content written by experts who know how to factor in SEO serves the dual purpose of pleasing the search engine ranking gods whilst simultaneously sealing the deal with customers when they reach your page. Good quality SEO-driven content will contain the keywords, phrases and topics that your customers are searching for, signalling to search engines that your site has the answers they need and driving clicks, which will quickly become conversions once your captivating copywriting and brilliantly designed site reel in shoppers like a fish on a hook. Without relevant and appealing content your site may as well be invisible to the search engine crawlers that determine your rankings, let alone your customers.

International SEO

There’s a wide world out there for your business to explore. And in order to tap into international markets, you need the right SEO tools for the job. In spite of its major dominance, Google is not the only search engine out there, nor is it the most widely used in every country, so an international SEO campaign should also seek to target alternatives like Baidu and Yandex. Your onsite content should be translated by a native speaker who can make it sound as natural as possible and adapt your copy where necessary to account for cultural differences – we have in-house translators who can do this for a wide range of languages. Whilst assisting you on your globalisation mission, we’ll also optimise your branding and design for your new marketplace and use international blogger outreach to give it the boost it needs.

Blogger Outreach

Link equity (or link juice, as it’s known in the digital marketing world) is highly sought after by search engines when it comes to determining rankings. Link equity builds up when trusted sites with a high virtual footfall link to your website, signaling to the search engine that your site is full of linkable content. This can be done organically but it does take time – however, with offsite SEO boosting methods such as link outreach, it can be achieved much more quickly. We tap into a wide network of influencer sites who publish guest posts by our crafty content writers – these posts will contain references to your site, connecting you to bloggers and readers whilst improving your link quality, boosting link equity and traffic for the short and long-term. We would strongly recommend using offsite SEO techniques such as this alongside your onsite tools for a well-rounded and thorough package.

Be found online organically

Main Business Benefits of SEO

Our experts can talk about the ins and outs of SEO until the cows come home – they’re the best in the London SEO biz after all!
But what you want to know is not how SEO works, but what it can do for your business. Take a look at the main benefits of search engine optimisation:


Without SEO, you may as well take your beautifully designed website, your carefully crafted content and your ambitions and send them off in a time capsule to outer space, covered with an invisible cloak. SEO will help you build a substantial presence on search engines like Google, sending customers your way and diverting them from competitors.

Local Footfall

In order to capitalise on local demand, your website should optimise for ‘near me’ searches, as well as mobile users. These types of searches tend to yield the most promising leads, meaning customers searching these terms are more likely to make a purchase. In short, SEO will drive footfall not only to your website, but to your physical store too!


Search engine ‘spiders’ – the crawlers that check your site to determine its ranking – love optimised content. As your site improves for them, it becomes more useful for human users too. If a potential customer can find an answer on your site in just a few clicks, they’re likely to spend more time on there, and in turn, money. It’s a win-win!

Authority and Trust

When your website is filled with high-quality content that’s SEO friendly, search engines and users alike will quickly come to recognize your brand as a beacon of authority, making you the go-to for their queries. This puts you ahead of the competition, placing you in a strong position for the short and long-term, as your one-off purchases transform into loyal regular customers who will spread the word about your business via word of mouth, on and offline.

Proven Results

We won’t lie – organic SEO results won’t happen overnight. But by sowing the seeds as soon as possible, your firm will build a strong presence that yields measurable long-term results. It’s an essential investment that will help when it comes to competing with big business. Making the most of SEO will help you establish a firm groundwork online, providing a local boost and raising your profile ready for regional, national and international growth.

Why Choose Maratopia For London SEO?

With so many London SEO agencies claiming to be the best in the business, why should you choose Maratopia to kickstart your campaign?

For a start, we have a wide array of services with a proven track record of success for countless firms just like yours. Our dedicated team have produced results time and time again, sustaining businesses through tough times and promoting growth through high-quality SEO.

Our in-house SEO, UX & CRO and Content wizards can handle anything that comes their way, and your success is their number one priority. Everything we do is tailored to each client, so our work will reflect your brand’s aims and values.

We also pledge to be completely upfront every step of the way, and from the beginning we’ll tell you that SEO won’t get you to the top the Google rankings overnight. But we’ll work with you to put together a package that suits your budget and gives you measurable results in a realistic timeframe.

Whatever it takes, we can deliver.


SEO Agency in London Trusted By

Logo for Riso Gallo who used Maratopia for professional SEO services
Logo for Pipework Suppliers who used Maratopia for professional SEO services
ARU - who have used Maratopia for SEO and PPC

SEO Case Studies

Client Case Studies

We could go on all day about how our team of passionate and dedicated professionals are the best around – and we almost have! 

But we know you came to us to see results, so take a shortcut and check out our case studies to see success stories from our countless satisfied clients.

With a combination of sparkling SEO and other seamless services, such as Content and Web Design and Development, we’ve helped companies of all kinds smash the SERP rankings and cement their position at the top.

We can’t wait to meet our next client, and no matter your business, we can create an SEO campaign that puts you top of the digital leader board in your market.

Direct Building Products Logo

Direct Building Products


increase in revenue from all channels
Imire Logo



increase in traffic to the site across channels.

London SEO Next Steps

Ready to begin your London SEO journey? So are we! Simply get in touch on 0203 9711 940 or send us an email!

The first thing we’ll do is provide a free SEO audit that will tell you exactly what’s needed to improve your organic search performance.

After that, we can meet in person or via video link to get to know you, your business, your customers and your goals.

We’ll make our recommendations and work with you to create a recipe for SEO success that works for your business, your budget and your ambitions.

Parking / Directions

Ready to meet us in London? We’ll get the kettle on!

Here’s all the info you need on directions to our London office and nearby parking:

48 Warwick Street
Greater London,
0203 9711 940

Find parking nearby at Old Burlington Street, Poland Street or Regent Street. The nearest Tube station is Piccadilly Circus.

Frequently Asked Questions (FAQs)

Got more questions about our SEO Agency in London?

We’ve collated a few of our most popular questions and answers below, but if your head-scratcher isn’t present, please contact us for a friendly chat!

Why do I need SEO and organic traffic for my website?

For London businesses looking to draw in high-intent traffic that’s likely to convert, SEO is a must. While it may not produce results as quickly as paid search, it is a long-term investment that is not only cheaper but generates a higher conversion rate and builds trust with users and search engines!

How does SEO work?

Search engine optimisation makes sure that every element of your website, from your UX, site architecture, mobile accessibility and content are all primed for the particular criteria of search engines. Offsite SEO also builds your link equity, which signals to Google that your site is trustworthy.

There’s more to SEO than this simple summary of course, but it’s a good introduction, and our experts will talk you through each element in more detail when you’re ready.

How do I choose what keywords to optimise for?

You should aim to optimise for the relevant keywords your customers are searching. Our team will conduct thorough research to find out which words and phrases are the best fit to drive high-intent traffic to your site, by looking into things like most-searched words, phrases and terms related to your industry, long-term search volumes, competition for each phrase, and keywords with the highest click-through rate.

How much does SEO in London cost?

Each SEO campaign we run is tailored to the individual client, so price will depend on a number of factors, including your goals and needs. For that reason, it would be difficult to give an estimate here without any knowledge of your business, but our team will be happy to talk you through a complete package once you get in touch with us! What we can promise is that our top-quality services will yield long-term, sustainable results, meaning we offer the best value for money on the London SEO market.

When will I start to see results from my SEO campaign?

Any London SEO agency that claims they can get you to the #1 spot on Google overnight is telling porky pies. We’ll be honest – it takes time, but the long-term results are well worth the effort. You’ll usually see a significant improvement within the first three months, excellent results in six months, and a long-lasting improvement to your SEO within twelve months.

What’s the difference between Paid Search and SEO?

With paid ads, you pay a fee to Google (or another digital real estate owner) every time a user clicks on your advert. Keywords with the highest competition are naturally more expensive than those with a lower search volume but may not necessarily be the most high-intent.

With SEO, it costs nothing when a user clicks your website listing, and in fact, they are more likely to do so when your site is ranked organically than through a paid advert, as SEO-boosted listing are not advertorial, unlike PPC, therefore they’re often regarded as more reliable.

That said, PPC can produce good results and tends to yield them faster than SEO, and we would often recommend a combination of both to get your digital marketing off the ground.

Can you manage my paid ads as well as SEO?


Our talented wordsmiths over in Content will be more than happy to create a PPC campaign that complements your SEO.

Check out our PPC homepage to find out what we can do.