PPC London


We’ve got you covered with a robust range of services when you want expert PPC that makes sense for your business and potential customers.

Maratopia are Google Partners

Want customers to click with you right away?

PPC (Pay-Per-Click) is just about as good as it gets.

PPC ads pop up instantly in front of customers’ eyes right at the top of search results pages, in direct response to them searching for the exact things you’re selling.

Make sure that your advertising copy is packed with on-point, persuasive writing and it’ll be the first one that the customer clicks, leading them straight landing pages and your superb products and services.

Online Advertising Puts Products in Front of Converting Customers

PPC is the perfect way to boost your sales quickly and give new product ands services a push when they first launch.

You can also use PPC on social media too in order to drive valuable conversations with customers on multiple platforms and convince them to get on board with your brand. Plus, it complements your SEO efforts perfectly!

Google Ads Draws in New Customers and Lets You Own Website Traffic

Google ads are a much more targeted and sophisticated way of connecting with customers at the exact moment when they’re primed for a purchase than investing in TV and radio ads or billboards. This is because, with Google ads, you already know that your potential customer is in the mood to buy, rather than crossing your fingers that they’re receptive when they happen to meet your online advertising randomly through mainstream marketing.

Master the Art of Lead Generation with Dedicated PPC Management of Our Ads Agency

A thorough Google ads campaign will encourage new consumers carry out an event, such as filling out a form or engaging in sign ups, in order to generate qualified leads for your business. Our dedicated marketing agency will then analyse your business data and results to provide you with detailed reporting so you can make make better ad spend decisions.

Sound good?

Find out more about our PPC Agency based in London and how it can help your business growth further down the page.

But if you’re ready to work with our digital marketing agency right now, go ahead book a free PPC audit!

Get Found Online

PPC Agency in London

There are a few different types of PPC you can use to make your London company stand out from the crowd and start generating profits from your online presence.

Whether you’re a plumber in Peckham, a fashion brand in Fulham or a craft beer bar in Chelsea, the following PPC services can benefit your bottom line:

Paid Social Media

If you know that your potential customers like to hang out on a particular social media platform, it makes sense that you meet them there.

But building up engagement on social organically can be very tricky and time-consuming unless you’re committed to spending cash on high-quality, evergreen organic social content and in any event, social platforms like to keep their members right there onsite, so they often set their algorithms so that any content linking elsewhere is demoted on feeds.

However, social media on platforms like LinkedIn, Facebook and Twitter uses savvy demographic and psychographic information to connect with your customers using quality content that sticks to the conversational conventions of each platform and gets your brand right in front of high intent consumers. By using social listening tools, our in house team can work out they type of content that your customers will love and because you’re paying for it to be published, it won’t get drowned out by every other message fired customers’ way.

Add paid social to paid display and paid search and you’ll soon be a triple threat to all of your competitors.

Working with expert PPC agencies can help you to add PPC to a robust digital marketing strategy including SEO, website design & development and content, and the sky is the limit!

Paid Display

While paid search PPC is already pretty clever, you can increase your chances of connecting with customers by not only meeting them at the same moment they’re searching for you, but also connecting at lots of different stages of the buyer journey.

Paid display ads do this by crunching data on their online habits and behaviour in order to connect with them when they’re broadly interested in what you’re selling but before they’ve actually considered buying and also, once they’ve shown interest by visiting your site but, for whatever reason, left without making a purchase.

If you’ve ever been surprised that a hammock, houseplant or harissa paste you’ve recently looked at seems to be following you around online, paid display ads are the reason why and they’ve very effective at drawing back customers to the point of purchase when their busy lives have got in the way of them completing a transaction.

Paid display ads come in a wide range of entertaining and engaging forms such as carousel slideshows and videos, and YouTube ads. When you add them to your paid ad armoury along with paid search, you’ll be close at hand for customers at every stage of the buying journey, subtly guiding them back on track until your till is ringing.

Paid Search

Climbing up those search engine rankings through good, solid SEO techniques is always a fantastic foundation for establishing an online presence that lasts, but it takes time – especially if you’re starting from scratch, it can take a good few months to make an impression in a competitive marketplace, and around a year to really make your mark consistently.

However, throw some strategically developed and data-driven PPC ads in the mix and you’ll make an instant positive impression by popping up in front of customers’ peepers when they need you most.

Other search platforms are available (and we can write ads for them too!) but Google dominates at the moment and there’s a good chance it’s the best choice for your foray into the world of paid ads. If you’ve been looking for a Google ads agency in London, we’ll be right up your street because we’re a Google Partner and all of our cracking PPC team are Google Ads certified and can sniff out a smashing paid ad opportunity like basset hounds homing in on a buried stash of lip-smacking sausages.

We’ll work out the most clickable keywords for your ad campaigns and groups and conduct A/B testing right away so that we fast-track the iterative process of finding out which ads hit the nail on the head with customers and make them powerless to resist pushing that button!

Naturally, paid search ads are just one part of the process – you’ll need kick-ass conversion copywriting on the website page customers land on after clicking your ad, in order to welcome them warmly and provide them with the relevant info they need to stay, sign up and buy with minimum hassle. If your website doesn’t deliver what your ad promises, it’s a problem, but one that our brilliant UX (User Experience) and CRO (Conversion Rate Optimisation) and Content teams can remedy with their razor-sharp skills.

By nature, paid ads cost money, but your PPC manager will always help you make the most of your budget and advise on the best strategy to deliver an ROI that rocks.

Google Ads Agency

Our expert top google ads agency specialises in the creation of Google Ads campaigns that will give you the quick results you need to succeed and reach your business goals.

As Google has the monopoly among search engines, finding a PPC agency who can help you construct an effective google ads campaign and deliver great campaign results is essential. Google search has the market share when it comes to search platforms, so by making sure that you have top-notch Google search ads campaigns will help you to reach more customers, attract more website traffic, and drive more sales.

Team up with a dedicated PPC management agency to Google Ads campaigns and Google shopping campaigns to maximise the potential of your business, whether you’re an e commerce brand or a business to business website. Our in house marketing team will manage your google ads platform and ensure that you have data driven PPC campaigns that incorporate many factors including keyword research, search queries, and of course your marketing budget.

London PPC Specialists

When you want a PPC management agency that understands what you’re all about quickly and can design paid ad campaigns and strategies that grab great results fast, you need experts like Maratopia.

Our wide range of specialist PPC services, including PPC advertising, shopping ads, Youtube advertising and other video ads, and bid management means that we can provide you with a great range of niche options that you can pick and choose as individual components or adopt as a holistic PPC package that’s customised for your business.

Discover more about our ads agency specialisms below

PPC Management and Campaign Planning

Serious London PPC management doesn’t take a scattergun approach, which is why we’ll carefully plan your strategy from the start by listening closely to your requirements and goals, then planning, deploying and managing your online advertising campaigns so that they deliver great results. We’ll report back to you as regularly as you request and ensure that feedback is always presented in s straightforward and digestible manner, with KPIs highlighted totally transparently.

Ad Copy by Real Writers

You probably wouldn’t ask a plumber to perform brain surgery and chances are a brain surgeon would make a right royal mess of unblocking your toilet. So it’s pretty mind-boggling that some digital agencies don’t use their in-house copywriters to write their Pay-Per-Click ads and instead use staff who don’t have a way with words (at least on a pro level) or worse, subcontract their writing to low-quality content farms. You’ll be glad to know that we don’t do that at Maratopia – your paid ads will be written by our in-house copywriters who have years of experience studying what makes customers tick and crafting concise copy that makes them click.

On-Point Display Ad Design

Words come first in the world of pay-per-click, but when it comes to display ads, their power is diminished if they’re not complemented by beautiful visual design and intuitive, intelligent and interactive ad formats that are fun and work fantastically well. You’re literally catching a potential customer’s eye with a paid ad, so our in-house design team will make sure that yours is the one that pleasures their peepers the most and makes clicking as irresistible as a freshly baked flapjack is to a snack fanatic.

Ongoing Campaign Optimisation

Solid foundations of digital marketing don’t change from day today but nevertheless it is a fast-paced world where algorithms can change quickly, and customer habits and behaviours shift. All of which means that a good PPC agency remains alert and agile, constantly monitoring your remarketing ad and social campaigns, provide you with detailed reporting, and be ready to make tweaks and optimisations whenever necessary because what’s performing well one day or week might be old hat the next.

From targeting customers that have previously visited your site, to ensuring that we target the most effective channels, we’ll continually monitor your PPC advertising to get the best results for your business.

Plain English Audit

Ad formats have limited character counts so there’s no room to waffle. And if you use up your space with jargon, customers won’t have a scooby doo what you’re on about – which is why we write Plain English ads that connect with customers in a short but sweet way. When you want concise copy that would (probably) make Hemingway himself stroke his beard appreciatively, make it Maratopia.

Landing Page Optimisation

As we’ve said, when a potential customer clicks on your pristine paid ad and the landing page it takes them to looks totally irrelevant or it takes an absolute age to provide them with pertinent info it makes them want to smack you firmly around the chops (figuratively speaking). We’ll ensure that your landing pages are perfectly aligned with the ads that leas to them so that everything is smooth and seamless and buying from you is easy.

Smooth Integration with Other Channels

Any London PPC management company worth its salt will ensure that fits into your complementary digital marketing campaigns smoothly and seamlessly. We’ll make sure that your content, SEO, and PPC are as in tune as a Beach Boys harmony.

Ready to go down to digital Kokomo?

Call us today on 0203 9711 940

PPC From Maratopia Includes:

Ongoing optimisation of all campaign types

Search, Display, Shopping, Social & Remarketing

Copywriting for Ads by our in-house team

Plain English analysis, reporting and recommendations


PPC Agency in London Trusted By

IKON Images - PPC Management
The Walk In Bath - PPC Management Services
Withy Grove Vets - PPC Management
Elm House Vets  - PPC Management

PPC Case Studies

Direct Building Products Logo

Direct Building Products


increase in revenue from all channels
Imire Logo



increase in traffic to the site across channels.

Parking / Directions

Fancy a natter about PPC in person? If you want a good old gab about paid ads then we’re happy to meet in our London office.

The tea or coffee is on us and we’ve usually got anywhere between 3 and 7 different types of biscuits in (including fancy ones).

If you yearn for some Facetime with real faces, let us know before hand and we’ll meet you at the address below:

48 Warwick Street
Greater London,
0203 9711 940

Find parking nearby at Old Burlington Street, Poland Street or Regent Street . The nearest Tube station is Piccadilly Circus.

Got more questions about our PPC Agency in London?

Interested in PPC marketing but still got a few burning questions? You’ll find answers to some of our most common FAQs below, but if you can’t see your particular query, contact our London PPC team and we’ll get back to you in a click!

Do I need PPC?

If you want conversions like sales fast and need to rapidly establish a digital presence in your niche, the answer is definitely yes!

Who will see my PPC ads?

The short answer is ‘the people who actually want your products’. And that’s the beauty of paid ads in comparison to traditional advertising: you have evidence that your customers are looking for you already and you’re not wasting their time.

What's a PPC Audit?

A PPC audit involves picking through your current PPC campaigns to assess how effective they are and identifying strengths, weaknesses and areas for improvement.

What types of PPC are there?

As mentioned, there are several different types, including paid search, display ads, paid social and remarketing.

What makes good advertising in PPC?

The ultimate test of a PPC ad is how effective it is in persuading people to click through to your site. This requires cracking copy and on-point design – easier said than done, but we’ve got the skills to pay the bills!

Will Google Shopping Ads benefit me?

This depends on the nature of your business. Google shopping ads are the perfect solution for e commerce businesses. So, if this is you, make sure you ask our ads agency about Google shopping!